Using recycled tyres to make our hiking shoes
Yes, you heard right!Recycled tyres in your shoes!
To help preserve our natural playground and ensure we really make the most of it, our Quechua teams are committed to designing products that are more environmentally friendly.
As soon as we embark on the design process, we start exploring new technologies and looking for new materials such as recycled tyres, to help reduce our environmental footprint. Year on year, we aim to reduce the footprint of our products for the duration of their life cycle.
As part of this eco-design approach, we turned our attention to recycled rubber and recycled tyres in particular, so we could create higher-performing, eco-friendly soles. That's right, we really love our planet so we need to look after it!